The General Data Protection Regulation (GDPR) will come into force in May 2018. But what does it mean for your business?

What is GDPR?

GDPR will update the EU’s current data protection laws. It will change how businesses and obtain, store and use their customers’ data and also give individuals greater freedom to access data held by organisations on them.

Know your responsibilities

GDPR will introduce a raft of new data protection legislation. It’s essential that key people in your organisation are aware of the key changes and how this will affect how your business handles personal and sensitive data.

A data protection revolution is coming. From May 2018, all controllers and processors of personal data will be required to comply with GDPR. Business owners will now be more accountable for the way they handle data and personal information than ever before.


GDPR will change how businesses obtain, share and hold their clients’ private and sensitive data. Review your consent protocol now if it does not meet the new standards as outlined in the GDPR.

Data breaches

Under GDPR, the “destruction, loss, alteration, unauthorised disclosure of, or access to” of personal or sensitive data will have to be reported to that country’s data protection regulator. Failure to do so could result in heavy fines.

Data Protection Officers

Larger companies may be required to appoint a Data Protection Officer to take responsibility for data protection compliance.

Individual rights

Do your privacy and data processes cover the rights of individuals? It may be necessary for you to revise and alter your data procedures to ensure that you are compliant with the new rules surrounding data processing and storage.

As outlined by the Information Commissioner’s Office the GDPR includes the following rights for individuals:

  • the right to be informed
  • the right of access
  • the right to rectification
  • the right to erasure
  • the right to restrict processing
  • the right to data portability
  • the right to object
  • the right not to be subject to automated decision-making including profiling

To find out more about GDPR, how it will affect your business and how you can prepare, read the full GDPR guide from the Information Commissioner’s OfficePreparing for the General Data Protection Regulation (GDPR) – 12 Steps to Take Now.

Do more with a little help from ava

Do you run your own business? Don’t let GDPR research prevent you from answering important calls from clients.

At ava, our virtual assistant services can take care of your calls when you’re busy doing other things, ensuring you never miss an important call again.

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